Digital Marketing Company Bangalore

Financial service providers and social media - how can you benefit? It's not news that Facebook has tremendous advertising potential and is ideal as a marketing channel. As a result, fans often feel directly connected to the company. A previously untouchable and abstract structure of a company thus has the opportunity to exchange briefly and concisely with the fan. Often a company is even perceived as a person at some point and fans like to get in touch with it. It all sounds very simple, it has happened many times and has proven itself in a wide variety of industries. Unfortunately, some industries have a hard time. These include the finance and insurance industries. But why? And how can they catch up there and catch up with other areas? According to the “Social Media Atlas 2013” ​​study by Faktenkontor in Germany, anyone who wants to find out about insurance and financing offers or financial products rarely uses social media to find out about themed articles and offers. The study...

Digital Marketing is becoming more and more important in the healthcare sector Doctors and clinics are increasingly using mobile devices for work processes. Digital Marketing has evolved from a nice option to an absolute must in healthcare and medical technology, as in all other branches. It is not just patients who are increasingly looking for doctors online. Doctors, clinics and other players in the healthcare system are also increasingly integrating smartphones and tablet PCs into their daily processes. According to a study by Epocrates in 2013, 86 percent of clinicians in the US used smartphones and 53 percent used tablets in their work In Europe, too, the trend is increasing. As early as 2009, a survey by TNS Healthcare showed that 86 percent of the doctors surveyed use search engines to research their specialist topics. Placing medically relevant information correctly through targeted digital marketing is therefore a great opportunity for customer acquisition and retention in th...

If you put together your marketing mix today without considering the new media, you are wasting thousands of opportunities! After all, more and more consumers are looking for information on the Internet before they buy a product or use a service. This means that with a good digital marketing plan you can attract new customers and make direct sales. Here you can find out what you need to know, how it works very easily, and which online channels are right for you. First of all, explained very simply: What is Digital Marketing? Digital marketing is a form of marketing that reaches prospects and customers using digital instruments. For example, on the Internet, on social media or in the form of newsletters, all measures are included that make a brand, a company or, more specifically, an offer noticeable or sell. One of the decisive advantages of digital marketing compared to traditional measures is the clear measurability of the measures and the chance to be able to react quickly if a camp...

The influence of social media is unbroken in times of influencer marketing and viral content. Nowhere does information spread faster than on social media. And for good reason: Billions of people cavort here who consume and share content. Some users have achieved true perfection in this field and have become social media stars. Companies, on the other hand, are quickly overwhelmed by the variety of social networks. Old giants like Facebook are offering more and more features, while new social media platforms are springing up on the left and right at the same time. 9 steps to a successful social media strategy In the following, we will show you how you can identify and optimally use the right channels for your content in this thicket. 1. Define your goals First, think about what you want to achieve for your company. Then use this sketch to design your social media strategy. An example: You want to increase the level of awareness of your brand, encourage users to interact more with your ...